L’Oreal ParisSuperior Preference - 3 Soft Black (Natural) 1 Each (Pack of 2)

L'Oreal Superior Preference - 3 Soft Black (Natural) 1 Each (Pack of 2) - L'Oreal Superior Preference Hair Color – our gold standard in luxurious permanent hair color since 1973. Superior Preference at-home hair coloring kit is special because it delivers super shiny luminous hair color. Preference gives you long-lasting hair color that’s fade-defying for weeks and weeks. From root to tip whether you have blonde hair, brown hair, black hair, or red hair color, your color won’t look dull or brassy. We pair our translucent gel hair dye formula with our exclusive Care Supreme Conditioner with Shine Serum which helps keep color vibrancy and provides silky and shiny hair. Preference is available in over 50 Luminous Shades. Our Luminous Blonde shades range across a wide spectrum from light blonde to dirty blonde, honey blonde to red blonde, and strawberry blonde to champagne blonde. Our rich Brown shades range across the spectrum of ash brown to sun-kissed caramel brown. Our deep Red shades range from dark red to auburn and copper to mahogany to burgundy. Each shade is crafted to show infinite tones and reflects, so you can find your own Superior Preference signature.

• Fade-Defying Formula: Superior Preference offers fade-defying hair color with vibrant dimension, providing long-lasting results for gorgeous hair color.
• Gel Hair Dye with Care Supreme Conditioner: The gel hair dye formula is paired with Care Supreme Conditioner containing Shine Serum, maintaining color vibrancy while offering silkiness and shine to the hair.
• Long-Lasting Results: The hair color products from L'Oréal Paris promise beautiful and long-lasting color, offering various options such as permanent, semi-permanent, temporary hair color, root cover-up, highlights, and ombre shades.